As a creative professional my objective with every project is to present a quality product that has a very clear and defined message. This can only be obtained by analyzing all the components presented in a given project and ensure they are working together in harmony. No detail should ever be overlooked. Everything that fills the frame must have purpose, whether it be psychological or practical.
My objective as a creative professional is to predict what my audience will be thinking and how they will respond. My overall goal is to never stop learning. Film making is far too complex to ever master. My only concern is to continue to develop my knowledge of the craft and continue to shape my personal artistic style.